Puneet Singh Bhatia is a digital marketing and media professional with over 13 years of experience in providing marketing consulting, operations and delivery services for prestigious international and Indian clients including Google, Viacom, RTL Group, Wiley, New York Times, Apple, Twitter, Reliance, Hindu, Hindustan Times, Anand Bazaar Patrika, etc. Throughout his career Puneet has led digital marketing projects across social, search, display, mobile, video, programmatic among other areas of digital marketing.

Post MBA from IIM-Bangalore, Puneet has led industry-transforming digital marketing projects. During his corporate stint , Puneet has been responsible for creating marketing strategies, developing digital domain and process transformation frameworks, and executing thought leadership in multiple positions he has held at Patni Computers (now CapGemini), Cognizant Technology Solutions and Axtria Inc. At Axtria, he presently holds a leadership position at one of the fastest growing big data and decision Sciences Company serving global clients across sales and marketing functions.

Puneet’s interests include tracing the shifts in digital marketing landscape especially in upcoming areas including data-driven marketing, experiential marketing, conversion optimization, marketing automation, etc. He is a regular participant at key digital marketing forums and has been a guest speaker across major Indian campuses, promoting digital marketing knowledge and concepts.

In recognition of his efforts, in 2016 he was cited with the ‘100 Most Influential Marketing Tech Leaders Award’ by World Marketing Congress and CMO Council. ‘Fundamentals of Digital Marketing’ is an Amazon #1 Bestseller and is Puneet’s second book title. His first book was adaptation of an academic textbook on ‘E-Marketing’ for Pearson India in 2015.